The cold brew coffee market size was valued at USD 3.16 billion in 2024. The market is projected to grow from USD 3.87 billion in 2025 to USD 16.22 billion by 2032, exhibiting a CAGR of 22.71% during the forecast period. North America dominated the cold brew coffee market with a market share of 35.76% in 2024. Moreover, the cold brew coffee market size in the U.S. is projected to grow significantly, reaching an estimated value of USD 4.88 billion by 2032, driven by the rising consumer inclination toward specialty coffee, including Ready-to-Drink (RTD) coffee.

Cold brew coffee is a type of brewed beverage that is prepared by soaking coffee beans in water at room temperature for at least a day. There are many different ways to brew coffee, however, this method takes the longest time. The advantage of this method is that the bitterness of the coffee is removed, allowing a person to enjoy a drink with more caffeine. Moreover, the cold brew technique extracts the flavor along with caffeine from the coffee beans, creating a rich, aromatic cup of coffee. Similar to traditional coffee, cold brew coffee often contains milk, cream, and sugar. Cold brew coffee connoisseurs say that the taste of this coffee is smoother and milder without the acidity of regular coffee. It is widely available and provided by brands such as Starbucks and Dunkin Donuts.

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Segmentation:

Rising Demand for Canned Coffee Due to Convenience

By packaging type, the market is segmented into glass bottles, plastic bottles, and cans. The canned coffee segment holds the largest share in the cold brew coffee market, driven by its enhanced convenience and ease of handling for consumers.

Supermarkets/Hypermarkets Lead Sales Due to Accessibility and Extensive Product Range

By distribution channel, the market is categorized into supermarkets/hypermarkets, specialty stores, convenience stores, and e-commerce. Supermarkets and hypermarkets dominate the market, offering consumers convenient access to a diverse selection of cold brew coffee products under one roof.

Regional Analysis

The market is segmented into North America, Europe, Asia Pacific, South America, and the Middle East & Africa.

Report Coverage:

This report provides a comprehensive analysis of the market, focusing on key factors such as leading packaging types and distribution channels. It also highlights major industry players, recent market developments, and emerging trends. Additionally, the report examines other elements contributing to market growth.

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Drivers and Restraints:

Rising Demand for RTD Cold Brew Coffee Fuels Market Growth

The demand for Ready-to-Drink (RTD) cold brew coffee is increasing in developed markets such as the U.K., the U.S., and Japan due to its convenience and time-saving benefits. Additionally, key market players are introducing innovative coffee flavors to appeal to a broader consumer base, further driving market growth.

However, the higher cost of cold brew coffee compared to traditional coffee products may limit its widespread adoption.

Regional Insights:

North America Dominates Due to Strong Coffee Consumption Trends

North America accounted for a significant share of the global market in 2023, supported by high coffee consumption trends and rising demand for specialty coffee. The increasing purchasing power of millennials further contributes to market expansion in the region.

Meanwhile, Asia Pacific is experiencing steady growth, driven by the rising popularity of cold brew coffee in countries such as India, Japan, and China.

Competitive Landscape:

Key Players Expand Operations to Strengthen Global Presence

Leading companies in the cold brew coffee market are actively expanding their business operations into new countries to meet rising consumer demand. Additionally, local players are engaging in strategic collaborations to introduce their products in international markets and expand their customer reach.

LIST OF KEY COMPANIES PROFILED IN THE REPORT:

  • Javy Coffee Company (U.S.)
  • The J. M. Smucker Company (U.S.)
  • Starbucks Corporation (U.S.)
  • Blue Bottle Coffee, Inc. (U.S.)
  • Sleepy Owl (India)
  • Finlay’s (U.K.)
  • Nestle S.A. (U.S.)
  • CoolBrew (U.S.)
  • JAB Holding Company (Luxembourg)
  • Wandering Bear Coffee (U.S.)

Notable Industry Development:

In September 2023, 7 Brew Coffee introduced a new cold brew coffee product, available in over 100 stores across 19 states. Made from 100% Peruvian coffee beans and lightly roasted, the new product offers a rich chocolaty flavor that complements the brand’s signature fruit-flavored espresso blend.

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